Joe & the Juice a hugely popular Danish chain that has chosen Regent Street has the location for its British debut.
And visitors to the curve certainly seem grateful, with twitter feeds constantly full of praise for the brand.
Serving a variety of coffees and freshly made juices alongside a range of light bites, the cafe is largely praised for its laidback vibe and relaxed, vintage style decor.
Why not check it out for yourself today? If you're on twitter, tweet about it. Everyone else is...