This year, Ferrari is set to become the latest in the host of big name stores flocking to Regent Street.

Perfectly in keeping with the image of the shopping destination, Ferrari is a high profile, luxurious brand that will be completely at home in one of London's most exclusive locations.

Although buying a Ferrari on your lunch hour won't be possible just yet, the store will stock an extensive range of luxury goods, gadgets and gifts, all bearing the unique Ferrari logo, making sure you can at least look the part.

The first Ferrari store of its kind in Britain, the store is sure to attract even more avid shoppers, motor fans and tourists alike to Regent Street.

Be sure to keep popping back to Regent Street Online for updates on this exciting new addition to the street.