When you’re looking for your designer outfits this season, forget Harrods and pop to Uniqlo on Regent Street instead.

An unusual choice perhaps, but with the likes of Roksanda Illincic, Kim Jones and Gareth Pugh having created unique, one-off T-shirts for the brand's winter collection, Uniqlo certainly set high standards for the season ahead. 

Building on that early promise, Uniqlo has also teamed up with New York based knitwear brand Lutz & Patmos, the label which designers Tina Lutz and Marcia Patmos established in 1995. Dubbed by Vogue to be a ‘marriage made in fashion heaven’, the cashmere gems include soft cardigans and sweaters, produced in pastel colours with argyle designs are sure to brighten the dullest of wardrobes this winter.

With celebrities such as Samamtha Morton, Bobbie Gillespie, Nicholas Hoult and uber-stylist Katy England currently fronting the Uniqlo campaign, there can be no denying that the collection certainly has that all important seal of approval form the fashion pack.

Don’t miss out on one of winter’s brightest trends. Pop down to the Regent Street store today.