ToyWatch was born from 'a desire to bring a new philosophy into reality', offering something that goes well beyond mechanical beauty.
Founders Mara Poletti and Marco Mavilla sought to create a product that carefully balanced the dynamics between fashion and the passing of time.
Modern and yet loyal to the intentions of the founders, the ToyWatch collections are a unique mix of styles and emotions, making them perfect for people who don't like to go unnoticed - a perfect mentality for the brand's celebrity fans, such as Leonardo di Caprio, Robbie Williams and Oprah Winfrey.
Stylish hands, cases enriched by enamelled dials with soleil and mother-of-pearl reflections, means everything at ToyWatch is just perfect.
Take a look in store today and see for yourself.