Kim Kardashian arrives on Regent Street

To celebrate the opening of the Skims European flagship on Regent Street, the one and only Kim Kardashian paid an impromptu visit last Friday, to the delight of unsuspecting fans.

At a star-studded party in the store attended by big names like Central Cee, Kim Petras and Rochelle Humes, Kim Kardashian appeared to a fanfare of cheers and excitement from guests.

Having already been treated to DJ sets from model Kim Turnbull, a photo booth that superfans will recognise as a signature of every Kardashian function, and aptly named cocktails (the Skims & Tonic was a particular crowd pleaser), the sight of Kim appearing at the top of the mannequin-lined staircase cemented the evening for fans as one to remember.

Kim wore two outfits by Ludovic de Saint Sernin, who joined her as she greeted well-wishers and stepped outside to thank unsuspecting fans who had stumbled across the event whilst enjoying a Friday night out on Regent Street.

The Skims Regent Street flagship marks the brand's first international expansion outside of the US. As a long-time lover of London (Kim was even spotted touring the city on a Lime bike earlier that day), it makes perfect sense that she chose the city's most iconic shopping street to call the Skims London home.

In addition to the racks of Skims products, from activewear to shapewear, customers can explore the 20,000 feet of interiors designed by Rafael de Cárdenas, and stop for a selfie in front of the immense sculpture by frequent Skims collaborator Vanessa Beecroft.

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